The First 90 Days

Who This Book Is For

An ideal reader is a first-time or newly promoted leader stepping into a bigger, ambiguous role with real accountability and limited runway. They’re pragmatic, time-pressed, and allergic to fluff; they want a sequence, not inspiration. They inherit a team they didn’t choose, must earn trust fast, and face a boss who expects visible progress within weeks. They’re curious enough to run structured learning sprints, humble enough to drop old expert reflexes, and politically aware without being cynical. They value simple artifacts—checklists, cadence calendars, early-win charters—and believe small, symbolic victories unlock larger change. They manage across functions, not just down, and need language to negotiate expectations, diagnose context (STARS), and align strategy, structure, systems, and skills. They’re willing to make fair, fast people calls, communicate clearly, and measure breakeven. In short: someone who must convert uncertainty into momentum in ninety days, and prefers plays over platitudes. Urgent, coachable, outcome-oriented, and self-aware.

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