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Selling the Invisible
A Field Guide to Modern Marketing
by Harry Beckwith
BusinessNonfictionBuisness
Book Details
- Categories
- Business, Nonfiction, Buisness
- Pages
- 252
- Published
- 1997
- Language
- ENGLISH
- Rating
- 3.9 (10,020 reviews)
What's Inside the Full Summary
- Flow summary for easy, logical understanding
- Key takeaways and actionable insights
- One-page quick summary for busy readers
- Practical tips you can apply today
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