
Borrowing Brilliance
The Six Steps to Business Innovation by Building on the Ideas of Others
by David Kord Murray
Who This Book Is For
An ideal reader is a mid-to-senior manager, product owner, or founder in tech, manufacturing, healthcare, or services who faces ambiguous problems and needs a reliable method for generating new ideas. They are skeptical of the “eureka” myth and hungry for a repeatable process. They want to borrow ideas from other industries rather than reinvent the wheel, and they value constraints as design inputs. They seek practical tools (problem framing templates, cross-domain borrowing prompts, combination canvases, incubation nudges, quick scoring, MVP-style experiments) to move from discovery to implementation. They work in teams, need a shared language, and want to accelerate innovation while managing risk and resource limits. They appreciate a disciplined, iterative approach, with cycles back to problem redefinition when new constraints or learnings appear. They are curious, methodical, and outcomes-focused, seeking to improve products, services, and operations through systematic creativity. They value real-world applicability, clear outcomes, and scalable impact too.
Book Details
- Categories
- Business, Entrepreneurship, Nonfiction
- Pages
- 304
- Published
- 2009
- Language
- ENGLISH
- Rating
- 4.0 (338 reviews)
What's Inside the Full Summary
- Flow summary for easy, logical understanding
- Key takeaways and actionable insights
- One-page quick summary for busy readers
- Practical tips you can apply today
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